Know what every move-in cost.
Tracking and reporting that connects marketing spend to tours and move-ins, community by community, so budget goes where it fills rooms.
Clicks don't fill rooms. Move-ins do.
Senior living decisions take weeks or months, and families often call or walk in rather than fill out a form. Standard analytics loses the trail long before the lease is signed.
We connect your ad platforms, website, call tracking, and CRM, so you can see which campaigns produce tours and move-ins and what each one cost.
From first click to signed lease.
Analytics, form tracking, and call tracking configured correctly across every community site and landing page.
Lead sources carried into the CRM your sales team already uses, so every inquiry keeps its origin.
Tours and move-ins fed back to Google and Meta, so campaigns optimize toward residents, not form fills.
Consistent source and campaign naming, so reporting stays trustworthy as you grow.
Tours, move-ins, cost per tour, and cost per move-in, by community and channel.
Clear guidance on where to shift spend, based on what's actually producing move-ins.
Questions about attribution.
Which CRMs do you work with?
We work with the CRM your team already uses. Tell us which one in your audit request and we'll outline how the connection works.
What data do you need from us?
Only the lead, tour, and move-in details needed to connect marketing to outcomes. We don't need care or health information.
What does reporting look like?
A monthly report and review with your team, showing tours, move-ins, and costs by community and channel, plus what we're changing next.
See what you can and can't measure today.
Your complimentary Occupancy Growth Audit includes a lead response and CRM handoff review.
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